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CCB PARIS LAUNCHES AFFILIATE MARKETING PROGRAM WITH CONVERSEON

Exclusive Designer Cosmetics Company Provides High-End Products with Unprecedented Consumer Offer to Establish Presence in U.S. market

New York, NY — August 10, 2004 — Exclusive designer cosmetics company, CCB-Paris, has launched a new private affiliate program via Converseon, a leading digital communications company. The program is being rolled out with an unprecedented consumer offer that includes free shipping, a 30% discount on orders, a free gift with the purchase of two products, and consumers can choose any product free, even the most expensive product, with any purchase. Affiliate commissions are being offered at 10% of sale, with the potential for higher commissions for top producers.

CCB-Paris' exclusive line of designer cosmetics have a loyal following in Europe where they are well recognized as a prestigious, luxury brand. The company provides a full range of designer cosmetic products, including fragrances (by designers Tan Giudicelli, Michel Klein, Corinne Cobson, Marina Marinof), make up (by agnès b), hair (by maniatis) and skincare (by Professeur Poelman and Shirley Bouganim).

CCB-Paris' affiliate program provides a unique opportunity for American consumers to experience the CCB-Paris brand and products first hand. This exclusive offer from a top brand in the cosmetics category combined with the “Internet and catalog-only” purchasing options to consumers provides a unique opportunity for the affiliate community.

"We're pleased to launch this program for CCB-Paris," said Rob Key, president and CEO of Converseon. "This private program will enable us to focus our efforts on building a relatively limited affiliate network that will position the CCB-Paris brand in the context it deserves. It’s also a unique opportunity for affiliates to present a top end brand that is not currently offered through retail stores."

In addition to our standard banner creative, affiliates can choose from a new library of creative units featuring celebrity endorsement by Meredith Philips, star of ABC’s The Bachelorette. There is also a full suite of text links with “cosmetic tips” and a complete product datafeed.

Full hands-on management support will be provided by Converseon’s experienced affiliate management team. Affiliates can sign-up to join the CCB-Paris affiliate program at http://ccbparis.directtrack.com. For more information on the program, affiliates can email amanda@ccb-paris.com.

Founded in 2001 out of the Innovations Group at a division of Young & Rubicam, Converseon provides innovative communications solutions to help drive business results for clients. Converseon provides "best of breed" affiliate management services to a range of top brands. For more information, visit www.converseon.com.