Our Team

Formerly head of the Innovations Group at a division of Young & Rubicam and member of the WPP.com board, Rob founded Converseon in 2001 to provide new, innovative communication solutions designed to help companies meet their business objectives in a digital environment.

Rob's twenty years of experience spans public relations, reputation management, search marketing, affiliate marketing and online media/advertising, which has convinced him that markets clearly are "conversations" that require new ways of communicating. He has been involved in digital marketing since 1995.

Rob is a frequent speaker at a range of leading industry conferences, including Affiliate Summit and Jupiter Media's Search Engine Strategies Conferences (SES), to help evangelize his message of creative communications innovation.

Constantin Basturea
Director, New Media Strategies

Constantin Basturea is Converseon's Director of New Media Strategies and the author of 'PR meets the WWW' blog. He was a co-organizer of the Global PR Blog Week, the first virtual conference on the impact of personal publishing on PR, and is the founder of NewPR Wiki, a collaborative space hosting online communication projects and resources.

Constantin has worked as an Assistant to President's Advisor for Nonprofit Organizations in his native country, Romania. He holds a Master's degree in Public Relations from the University of Miami.